Here’s my Sales Thought for the Week…
Price is (almost) never the main reason why people don’t buy. When someone doesn’t buy, it’s either because your stuff didn’t solve a problem or because the problem wasn’t important enough to solve right now.
You should never be finding out late in the deal that your prospect won’t buy for one of these reasons. Get this information up-front (or get it now if you neglected to get it up front), and you can build a pipeline of sales that closes 70-90% of the time.
Sell with Pride,
Shameless Shamus Brown