Why You Can't Convince Anyone

May 5, 2008 by Shameless Shamus

Here's my Sales Thought for the Week…

 

People make their own decisions. You can't make them decide. And you never really "convince" anyone. At your best what you do as a persuader is to artfully help people to rapidly come to a decision that is good for them AND uses your product or service to do it. That is salesmanship at its finest.

Sell with Pride,

Shameless Shamus Brown

P.S. People decide fast when you get them riled up. And they buy your stuff when they are riled up about something you can help with. Discover how to tie these two things together fast, right now.

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